An Era of Transformation

Perhaps because of its accessibility, GenAI has captured the imagination of many. 83% of respondents say they believe GenAI will transform every facet of our society and business.

And the wheels are already in motion. Over two fifths of respondents (41%) say GenAI has already had a ‘major’ or ‘totally transformative’ impact on their business and industry, while a further 45% say that it has had ‘some’ impact today.

Looking ahead, 89% of respondents expect the technology to have had a major or transformative impact within the next few years. It’s perhaps unsurprising that businesses are trying to get on the front foot with these changes.

78% of respondents said that understanding the potentially disruptive impact of GenAI is a top priority for their organisation. Creating truly transformative outcomes with AI will take work.

Ryan den Rooijen, Chief Operating Officer at Qodea explains, “It’s clear there is a massive opportunity to disrupt and drive innovation with GenAI but we should keep in mind that strong data foundations are needed to deliver meaningful impact at scale.

There is quite a big gap between playing with Bard and other GenAI tools and deploying them at scale within enterprise, particularly as part of automated processes.”

An Era of Transformation

of respondents said that understanding the impact of GenAI is a top priority

of respondents believe GenAI will transform every facet of our society & business

of respondents expect the technology to have a major impact within the next few years